This article explains why it would be beneficial for your company or business to sponsor an event. It also talks about how promotional products are a necessity for sponsorship.

Exhibiting at a Trade Show

Trade Shows

A trade show, or trade fair is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products and services, meet with industry partners and customers, study activities of rivals, and examine recent market trends and opportunities.

Benefits of a Trade Fair

Time and Money

A trade show will ultimately save you a lot of valuable time and money. Attending and exhibiting a trade show gives you the opportunity to interact with multiple buyers at one time. It will also lower cost per sale because you can approach (depending on the trade show) over 1,000 buyers in one single day. Think about setting up individual meetings with suppliers and how much time that can take up in your already busy day.


Trade shows are an exceptional and cost-effective marketing strategy. It allows you to show your products and services to the market and the public, while also meeting and networking with like minded people.


Exhibiting at a Trade Show

Exhibiting at a trade show will have a very positive effect on your business. This is where a reliable and innovative promotional products agency can help you. Let the professionals recommend the most appropriate and interesting ideas for your specific target audience, timetable, and budget. They will also know which are of the highest quality, and where to get the overall best value. Challenge us to create for you.  Attendees are going to be drawn to appealing booths so make sure you are all set up. Here are some essentials for exhibiting at a trade show.

Displays, Signs, Apparel, Brochures, Magnet Business Cards

2018 Biggest Trade Shows



Promotional products are absolutely necessary when it comes to a trade show. Custom products have the power to be used, passed around, and seen by the masses. As an exhibitor, you want as many people to approach your booth as possible and having a notable giveaway can do exactly that. A Georgia Southern University found that 71.6% of attendees who received a promotional product at a trade show remember the name of the company. Buyers or prospects do not make their decision on the spot, so it’s extremely important to make a good first impression; as well as lasting. This is where promotional products come to use.

Need help or ideas? Call 201-684-1132, visit, or email

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